When Beyoncé says something, the entire planet is forced to listen. She said: 2024 will be the year of country music. First in music, then in fashion but also in hair salons. His influences go so far as to put aside the minimalism king of recent years, to promote maximalism and large volumes. In hairdressing, this translates into the return of triple XL blow-drying, also called “Texas hair” by Neal Farinah, Queen B’s hairdresser. In fact, on his Instagram account, he shared a photo of the hair of the superstar with the caption: “Super Bowl Texan Hair”, before revealing that he had used the formulas of the highly anticipated new hair care brand of the ™artist, Cécred, to create the hairstyle.
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Texan Hair, quèsaco ?
Texas hair is inspired by the Southern aesthetic of big, bold, bouncy hair, also characteristic of states like Louisiana, Tennessee, Georgia and Alabama. This is real energy country-cowgirl, the polar opposite of the ultra-minimal hairstyles that have dominated the last decade. Exit the straightened and perfectly structured hair, Texas comes to put a big blow in these lines by bringing a little disorder and a slightly wilder momentum. This new brush stroke keeps its recipe by combining the influences of the blow drying of the 1990s with that of the 1970s and 1980s.
The goal is to have gravity-defying vertical lift at the roots, along with big, beautiful curls to deliver horizontal volume through the strands. Like Miley Cyrus did at the Grammy Awards ceremony. The singer walked onto the red carpet with XXL hair, a perfect example of what real Texan hair is. Is this surprising coming from this Nashville native?